Quebec is one of the only places in North America that does not allow motorists to have customized license plates.
![]()
In the United States about 10 to 15 percent of motorists have such plates and the cost varies from state to state.
In Illinois, where they are very popular the vanity plate costs $78 per year (six years ago, so probably more now) and in Virginia it's just $10.
Quebec has about six million cars for its eight million inhabitants, so between 600,000 and 900,000 motorists would likely opt for a vanity plate.
Admittedly only five percent of Ontarians have vanity plates, but we're different and would double that total no doubt.
So if the license bureau charged $80 a year for such a plate, it would make between $25 million and $75 million per year.
Yes, the vanity plate ban is costing Quebec big money.
In Illinois, where they are very popular the vanity plate costs $78 per year (six years ago, so probably more now) and in Virginia it's just $10.
Quebec has about six million cars for its eight million inhabitants, so between 600,000 and 900,000 motorists would likely opt for a vanity plate.
Admittedly only five percent of Ontarians have vanity plates, but we're different and would double that total no doubt.
So if the license bureau charged $80 a year for such a plate, it would make between $25 million and $75 million per year.
Yes, the vanity plate ban is costing Quebec big money.